In an interesting cause-combination of animal and veterans issues, Merrick Pet Care is expanding its partnership with K9s For Warriors with the launch of Merrick Backcountry Hero’s Banquet recipes, a new lineup of natural dog food and treats to raise awareness for K9s For Warriors’ work training (primarily) shelter dogs and then pairing them with military veterans suffering from post-traumatic stress disability (PTSD).
Merrick’s million dollar partnership gives “pet parents” a way to support K9s For Warriors while feeding a nutritious, ancestral canine diet to their dogs. Beyond the new recipes, Merrick provides all the food and treats for K9s for Warriors and has since 2015. Last year, Merrick also committed $250,000 to complete clinical research showing the effective role service dogs play in the treatment of PTSD among American military veterans.
Three new Hero’s Banquet recipes will be part of Merrick’s Backcountry line, which was introduced in 2015 and continues to be the fastest-growing ancestral canine diet in pet specialty. In a special K9s For Warriors promotion this July, Merrick will make a donation to K9s For Warriors for every Merrick Backcountry Hero’s Banquet item sold.