Halo Awards

AI For Social Impact: Google and The Trevor Project

Google.org’s experts had heard from nonprofit partners who saw the potential to revolutionize their work through technology, but struggled to find staff with the skills to do so without competitive salaries. At the same time, Googlers had expressed a desire to do more to give back to their communities and…

LyftUp Voting Access 2020: Lyft

In the 2016 presidential election, it’s estimated that more than 15 million eligible voters didn’t go to the polls largely because they had no transportation to get them there. Add COVID-19 to the picture, and the 2020 election threatened to be an even more difficult election for many Americans. In…

Get vitamins here. Change lives everywhere. Walgreens and Vitamin Angels

Vitamin and supplement sales are a competitive category in the retail world. This is true not only in the drug store business, but also in beauty and wholesale. To add an altruistic angle to the vitamin purchase process and persuade consumers to choose Walgreens as their retailer of choice, Walgreens…

Budweiser #OneTeam: Anheuser-Busch and The American Red Cross

As COVID-19 swept the nation and more Americans stayed at home, thousands of local blood drives were cancelled, leaving communities and frontline workers with a severe lack of critical supplies – including units of donated blood. When the pandemic began, Anheuser-Busch knew its unique and longstanding relationships with the American…

Neighborhood Grants: Starbucks & The Starbucks Foundation

The Starbucks Foundation’s Neighborhood Grants program supports grassroots, community-led initiatives nominated by Starbucks partners (employees) in their community. Since 2019, more than 8,000 Starbucks employees have participated and grants have been awarded to nearly 2,000 organizations across the U.S. and Canada, totaling nearly $4 million. The Neighborhood Grants program has…

AI For Social Impact: Google.org And The Trevor Project

Google.org’s experts had heard from nonprofit partners who saw the potential to revolutionize their work through technology, but struggled to find staff with the skills to do so without competitive salaries. At the same time, Googlers had expressed a desire to do more to give back to their communities and…

Vaping: Know The Truth: Kaiser Permanente, Truth Initiative, Everfi & American Heart Association.

In December 2018, youth e-cigarette use in the U.S. was declared an epidemic by the U.S. Surgeon General. According to JAMA Pediatrics, nicotine vaping among youth remained high in 2020 with 22 percent of 10th and 12th graders using e-cigarettes in the last 30 days. In the COVID-19 pandemic, medical…

#GoBackGiveBack Challenge: Gopuff and Boys & Girls Clubs of America

Gopuff, a customer order fulfillment company that delivers cleaning, home, baby, pet, and medical products as well as food and drink to consumers, was offering a much-needed service at a time when consumers were staying out of stores. But as the pandemic helped the company grow, Gopuff recognized that the…

Fox Presents The iHeart Living Room Concert For America: iHeartRadio and Feeding America, First Responders Children’s Foundation

When the Pandemic canceled major life events and celebrations including the cancellation of the iHeartRadio Music Awards, iHeart and Fox responded with The Living Room Concert for America, an event conceptualized and developed in less than 10 days which raised awareness, support, and money for Feeding America and the First…

USO Holidays & USS Christmas: USO and Crown Media

Covid-19 kept consumers at home, leading to a significant increase in at-home media consumption. As consumers prepared for even more time indoors during the final months of the year, the industry also prepared to dish out more seasonal content than in past years – creating more and newer forms of…