The Halo Awards are North America’s highest honor for corporate social initiatives and cause marketing and showcase successful consumer engagement and employee engagement efforts. This year’s Halo Awards were awarded at the Engage for Good Virtual Conference on May 28, 2020. This prestigious CSR, cause marketing and corporate social impact award focuses on initiatives where brand purpose and social impact intersect to help build a better world and the bottom line.
The submission period is CURRENTLY CLOSED and will open in early 2021. Click here to be notified when the 2021 award period opens.
Meet the Category Winners
GOLD: Change For Nature: Burt’s Bees and National Geographic
SILVER: M·A·C VIVA GLAM Celebrates 25 Years: M·A·C, Planned Parenthood, Girls Inc., GLAAD and additional nonprofits
CONSUMER-ACTIVATED CORPORATE DONATION
GOLD: DSW Gives: DSW and Soles4Souls
SILVER: Poptivism: PopSockets
CONSUMER DONATION
GOLD: Pride & Joy: Macy’s and The Trevor Project
SILVER: No Kid Hungry: Denny’s & Share Our Strength
DISASTER PREVENTION/RELIEF
GOLD: Supporting Grief, Loss, and Healing Together: New York Life Foundation and First Book
SILVER: Hydrating Our Nation’s Heroes: Anheuser-Busch and National Volunteer Fire Council
EDUCATION
GOLD: Drive Bigger: VW and DonorsChoose
SILVER: WE Teachers: Walgreens and WE
EMPLOYEE ENGAGEMENT
GOLD: Pride In Service: CSX
SILVER: Creating “Grief Ambassadors”: New York Life and First Book
EXPERIENTIAL/EVENT
GOLD: Birds in Focus: Canon USA and the National Audubon Society
SILVER: S’more out of Summer: LL Bean and National Park Foundation
GROUP VOLUNTEERISM
GOLD: The Power of One: Vivint Smart Home and Vivint Gives Back
SILVER: The CarMax Foundation Supports Play With KaBOOM!: CarMax and KaBOOM!
HEALTH
GOLD: The Truth About Opioids: Leidos and The Truth Initiative
SILVER: Planet Fitness Teen Summer Challenge: Planet Fitness and Boys & Girls Clubs of America
INCLUSION
GOLD: Day of Inclusion: Tim Hortons and Special Olympics Canada
SILVER: Face Your Fierce: Abercrombie & Fitch and The Trevor Project
SKILLED VOLUNTEERISM
GOLD: Girls4Tech: Mastercard
SILVER: Smile Brands Inc. Delivers Smiles for Everyone: Smile Brands, Inc. and Smiles for Everyone Foundation
SOCIAL SERVICE
GOLD: Planet Fitness Teen Summer Challenge: Planet Fitness and Boys & Girls Clubs of America
SILVER: #HireHonor: Activision Blizzard and Call Of Duty Endowment
SUSTAINABILITY
GOLD: Earth Day 2019: Allbirds and the National Audubon Society
SILVER: Don’t Feed the Landfills: Subaru and National Parks Conservation Association
VIDEO
GOLD: Megan | Aspiring Art Educator |Live Más Scholarship: Taco Bell
SILVER: Don’t Retire Kid: ESPN and The Aspen Institute
BEST IN SHOW: M·A·C VIVA GLAM Celebrates 25 Years: M·A·C, Planned Parenthood, Girls Inc., GLAAD and additional nonprofits
View All Previous Halo Winners or Search Halo Awards Below
Day of Inclusion: Tim Hortons and Special Olympics Canada
Tim Hortons is a multinational restaurant chain and is Canada’s largest quick-service restaurant chain with more than 4,800 restaurants in 14 countries around the world. Tim Hortons sponsors a number of national sports properties in Canada as well as supports community-based initiatives including the Timbits Minor Sports Program that provides…
WE Teachers: Walgreens and WE
Since 2014, Walgreens and WE have partnered to drive positive impact in the United States and internationally in Kenya through various programs, ranging from retail activations to WE Day youth celebrations and WE Schools, an innovative series of experiential service-learning programs. With a shared mission around empowering youth, WE and…
Face Your Fierce: Abercrombie & Fitch and The Trevor Project
Since 1892, Abercrombie & Fitch has been a specialty retailer of quality apparel outerwear and fragrance designed to inspire global customers to be confident and feel comfortable. A staunch supporter of the LGBTQ community for years, A&F’s parent company A&F Co. has been recognized for 14 consecutive years with a…
Girls4Tech: Mastercard
Global payments company Mastercard uses science, technology, engineering and math (STEM) every day to help connect their payment network in 150 currencies across more than 210 countries and territories. Eighty percent of jobs in the next decade need some combination of STEM, yet only 30% of the STEM workforce…
The Power of One: Vivint Smart Home and Vivint Gives Back
Founded in 1999, Vivint provides smart home products including smart locks, lighting, cameras, thermostats and smart sensor and related services for the broad consumer market. Vivint has installed more than 30 million devices in homes throughout North America and its cloud-based smart home platform processes more than 1.3 billion events…
DSW Gives and Soles4Souls
Leading branded footwear and accessories retailer Designer Shoe Warehouse (DSW) has partnered with nonprofit Soles4Souls for ten years. In 2019, the partnership kicked into high gear and grew into a more robust customer engagement effort under the DSW Gives platform. The program originated with DSW turning to Soles4Souls to help…
Poptivism: PopSockets
David Barnett invented the earliest iteration of today’s PopGrip in 2010 to prevent his earbuds from tangling. Launched from his garage, PopSockets grew exponentially over the next seven years. Popsockets’ core products include phone grips, mounts and wallets, with wireless charging devices and on-the-go beauty products following close behind. The…
Creating Grief Ambassadors: New York Life and First Book
Recognizing the critical need to provide greater support to grieving children and their families, the New York Life Foundation established childhood bereavement as a funding focus area in 2008 and has invested nearly $50 million to bereavement organizations across the nation. The Foundation has served not only as a funder…
Don’t Feed the Landfills Initiative: Subaru and National Parks Conservation Association
America’s national parks are its treasures—with stunning scenery and unspoiled nature right there for everyone’s enjoyment. But the parks’ popularity ironically threatens their very existence, as 330 million visitors annually leave behind more than 70 million pounds of waste. Could that waste be recycled, composted, or avoided altogether? The National…
Birds In Focus: Canon and the National Audubon Society
Canon U.S.A. is a leading provider of consumer, business-to-business, and industrial digital imaging solutions. Given the rising ubiquity of sophisticated cameras in smartphones and other everyday tech devices, in order to remain competitive and relevant Canon has intentionally extended its reach in unexpected, engaging ways. With the goal of developing…