Learn from some of the smartest minds in social impact including leaders from ESPN, Danone, Lyft and PayPal to understand how they’re continuing to elevate good…even amidst a global pandemic.
This half-day, action-packed virtual experience on
November 19th is designed with
YOU
in mind.
Do You Ever Feel Like...
- All your well-laid plans have flown directly out the window and you’re starting over from scratch with shorter timeframes and tighter budgets?
- The C-Suite suddenly has a renewed interest in corporate social responsibility and all eyes are on YOU for quick answers and ideas?
- The marketing department wants to ramp up their cause-focused efforts but you’re not confident they’re being as strategic and authentic as they could be?
- Your company should be a more passionate activist around today’s critical issues but are hesitant to jump in because of the “cancel culture” that abounds?
If So, Then You’re Going To Appreciate The Practical, Actionable Advice You’ll Get At This Virtual Experience!
Whether you’re part of a core CSR team at a Fortune 500 company, lead a corporate foundation or command a small-but-mighty social impact team at a private company, this online experience has something for you!
Highlights of this must-attend session include:
The Role of CSR: Going From Peripheral To Central
Elevate the role of social impact in the eyes of C-suite executives
and advance your career
Doing Better On Racial Justice
Understand how, when (and whether) your brand has the credibility to stand up and speak out authentically
9 Big Ideas In 30 Minutes
Learn what top social impact leaders are pondering, watching and trialing as they plan for 2021
Member Pricing
Corporate Group/Individual Members-
All Access Pass Including Networking
-
Slide Decks Sent Via Email
-
Access To Event Recording
Non-Member Pricing
-
All Access Pass Including Networking
-
Slide Decks Sent Via Email
-
Access To Event Recording
Meet The Speakers
Kevin Martinez
ESPN
Oktay Dogramaci
PAYPAL
Latia Curry
RALLY
Lisa Boyd
LYFT
Surbhi Martin
DANONE
Pi James
RALLY
Zoom Fatigue Is Real. Our events Are different.
But don't just take our word for It...
The 2020 Virtual Experience Agenda
Find Your Tribe. Throughout this virtual experience, you’ll have ample opportunities for networking with your social impact peers to compare notes and get your questions answered. You’ll also enjoy a few surprises that will make this a fun and energy-filled session that will set you up for success in the year ahead.
November 19, 2020 12pm ET – 3:30pm ET
Click on any session title below to read the full description
12:15-1:15pm ET
For many companies, social impact work has gone from “nice to do” to “must do” status over the 20+ years that ESPN VP of Corporate Citizenship Kevin Martinez has worked for Starbucks, The Home Depot and KPMG.
In this interactive, closed-door workshop with your peers, you’ll gain critical lessons learned that will help advance your career such as:
• Elevating the role of social impact in the eyes of C-suite executives
• Effectively positioning yourself as a strategic and essential member of the leadership team
• Leveraging company, vendor and customer assets to create meaningful initiatives
• Successfully embracing a philosophy of “progress, not perfection”
• Strategically leveraging assets of nonprofit partners
1:25pm-2:05pm ET
Whether it’s the recent racial justice issue or another politically charged topic, it’s critical to understand how, when (and whether) your brand has the credibility to stand up and speak out authentically.
In this workshop, RALLY’s Latia Curry will walk you through a practical, multi-dimensional ‘Brand Advocacy Map’ tool that will reveal how to identify where your current efforts land (including a few common blind spots) and in which direction they need to evolve.
You’ll leave this session with practical tools that include:
• How to ensure your house is in order before going big on public actions (and what to do if it’s not)
• How to be issue-fluent and formulate public statements about sensitive topics like racial justice in a way that demonstrates your understanding of the nuances of the topic
• Why simply throwing money at an issue isn’t the answer
2:15pm-3:00pm ET
A dynamic group of leaders will each focus on sharing several “big ideas” – an experiment, trend or learning that will help inspire you to make progress in 2021.
Get Inspired From:
- Danone VP of Marketing, Surbhi Martin
- PayPal VP of PayPal Giving, Oktay Dogramaci
- Lyft Director of Social Impact Lisa Boyd
3:00pm-3:30pm ET
Decompress and debrief from an action-packed event and meet some new peers in a more relaxed environment.
Share this event with your colleagues!
* ACCP & Rocket Social Impact 2020
** Porter Novelli’s 2020 Executive Purpose Study
*** Edelman Trust Barometer – Brand Trust in 2020 Special Report
**** Porter Novelli 2020 Employee Perspectives on Responsible Leadership During Crisis