Webinar Library

Using Social Impact To Drive Conversion, Retention And Engagement: A Case Study of Nest and Habitat for Humanity

Google’s Susannah Callahan, Marketing Manager for Global Industry Marketing and Partnerships and Habitat for Humanity International’s Allison Green, Director of Cause Marketing & Workplace Giving who provide an overview of the “Home is the Key” campaign, which brought together sponsors, celebrities and community leaders to build homes, raise funds, and speak out about the need for affordable housing…all while driving brand love and generating sales.

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