Marketing has an image problem and the escalating distrust of traditional advertising isn’t helping – it’s about time for a revolution. In this interactive webinar, industry experts and co-authors of Good is the New Cool: Market Like You Give a Damn Afdhel Aziz and Bobby Jones will teach you their 7 revolutionary principles for reaching customers and attracting top talent. Revealing what makes for impactful messaging in a time when technology and next-gen preferences drive brand success, Aziz and Jones will provide you with the tools you need to be on the cutting edge of marketing and on the front lines of a future where social good is the new cool.

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