What does brand engagement mean in our current political environment? How do you navigate engagement with social issues without starting a #Boycott campaign? Where does your brand fit into the larger conversation?

During this free recorded webinar, Rally’s Latia Curry will help you understand the basics of brand engagement in a world where seemingly every action, campaign, or quote is viewed through a political lens.

You will learn:

• Key brand engagement trends across the current political landscape.
• The important differences between advocacy and corporate social responsibility.
• A spectrum that helps capture and organize different kinds of brand engagement.
• The key considerations that you should have in mind when deciding how to engage in issue advocacy.

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Click here to access the Data Points document