About the Initiative
Partners: Samsung + Seatrees
Samsung partnered with Seatrees to use its camera and display technology to bring coral reef conservation to life for consumers — combining underwater imaging, retail activations, and direct reef restoration funding to connect audiences with an ecosystem most will never see.
Honored with a Gold Halo in Best Sustainability or Conservation Initiative at the 2026 Halo Awards at EFG2026 in Palm Springs.