What makes a video go viral? Join Canadian airline WestJet to learn how they have successfully and strategically created multiple surprise-and-delight videos that have garnered over 125 million views on social platforms using powerful storytelling, strong emotion and clever engagement tactics.

[button link=”https://www.dropbox.com/s/ym4nrm8mciww2op/Videos_WestJet.pdf?dl=0″ text=”Access Slide Deck”]