Toys”R”Us and Shaq-a-Claus is back for the holidays with their annual cause marketing campaign. This year, the #GivingIsAwesome hashtag is being promoted on social. The company will also donate $1 (up to $100,000) to Toys for Tots for every new wish list created between Thursday, October 27 and Saturday, November 19. The retailer has collectively donated nearly $50 million since the inception of the partnership and collected more than 4 million toys.
Toys”R”Us® has officially launched its annual nationwide fundraising campaign to benefit the Marine Toys for Tots Foundation. As the organization’s largest retail partner, customers can help spread holiday joy to some of the 15.5 million U.S. children living in poverty, and who may not find a present under the Christmas tree this year, by donating new, unwrapped toys at any Toys”R”Us or Babies”R”Us® store across the country and online at Toysrus.com/ToysforTots now through Wednesday, December 7. The company will also collect monetary donations in-store and online through Christmas Eve. Read release.