CVS Health’s Eileen Howard Boone is Senior Vice President of Corporate Social Responsibility and Philanthropy for CVS Health, and President of the CVS Health Foundation. In this CSRTalk post, she shares how to choose partnerships that deliver mutual impact
Every year, not-for-profit organizations go through the painstaking process of establishing corporate relationships with the hopes of obtaining critical funding to advance their missions, while companies equally struggle to identify non-profits that help advance their positive social impact. For both, choosing the right partner that is a good fit can be a challenging proposition.
What if a social network existed where businesses and non-profits could easily find the right match? What profile information would be most critical for choosing a partner? In thinking about new business relationships, here are a few critical factors to consider when you ‘swipe right’ for nonprofit partnerships.
Eileen’s tips include:
- Identify common interests
- Look at credibility & reputation
- Impact one another
- Think strategically
- Seek buy-in from those around you