Music Rising: Gibson Guitar, Guitar Center and MusiCares
Shortly after Katrina hit, U2’s The Edge and producer Bob Ezrin went to these music industry leaders to quickly launch Music Rising, a campaign to bring the music back to the Gulf Region by replacing musicians’ lost or destroyed instruments. Gibson produced 300 Music Rising Guitars which were sold by Guitar Center. The $1 million raised went to Music Rising which has helped over 1,000 musicians to date.
