The National Milk Mustache ‘got milk?’ Campaign and Feeding America launched the “Great Gallon Give” with the help of actress and mom Rebecca Romijn. The new program will give away hundreds of thousands of gallons of milk through live events and will also make it possible to help families in need by passing a virtual gallon of milk to friends on Facebook (Facebook.com/MilkMustache). For every virtual gallon passed, $1 will go to Feeding America, up to $100,000. (1/11/10)
