SAN FRANCISCO, Sept. 10, 2018 /PRNewswire/ — DreamCloud Sleep, the first ever luxury bed-in-a-box and leader in the e-commerce mattress world, is proud to announce a partnership with renowned non-profit Pajama Program. For 17 years, Pajama Program has advocated for the good night rights of children nationwide by serving those in the foster care system, residing in shelters and group homes waiting to be adopted, and those affected by instability, giving them the magical gifts of new pajamas and storybooks to support them at bedtime. Through this partnership, DreamCloud and Pajama Program will work together to aid children and teens affected by instability by promoting a comforting bedtime routine to help them thrive and have a productive day, reinforcing that “good nights are good days.”
“Delivering the benefits of a well-rounded sleep experience is at the core of what we do here at DreamCloud,” said Co-Founder Ran Reske. “We’re honored and excited for the opportunity to spread those benefits to those who need it most by working with Pajama Program.”
While children are settling back into the school year this fall, DreamCloud and Pajama Program aim to instill the importance of maintaining a bedtime routine and getting a full night’s rest. “Most shelters across the country experience an increase during the summer months and children are especially in need of a comforting bedtime routine as they prepare to go back to school after summer break. We’re thrilled to have the support of DreamCloud,” said Genevieve Piturro, Founder of Pajama Program.
As part of this collaboration, DreamCloud will donate a portion of all mattress purchases to Pajama Program for the next two months. In addition to donations through a DreamCloud purchase, the brand will be pushing out a national social media campaign to further engage with customers and draw attention to the cause, working with influencers to increase the mission’s reach, help audiences to get better sleep and promote the partnership.
Visit https://www.dreamcloudsleep.com/p/dreamcloud-pajama-program/ to purchase your mattress at $200 off while donating to Pajama Program.
Top-rated by industry experts and consumers alike as an innovative first for the online mattress world, DreamCloud is a 15-inch luxury hybrid mattress combining the best latex, memory foam, cooling gel, hand-tufted cashmere-blend and proprietary coil technology to provide the best sleep money can buy. DreamCloud offers an exceptional sleep experience, of unparalleled and unmatched value. DreamCloud is designed to accommodate every type of sleeper and arrives backed by a Full Comfort Guarantee and Everlong Warranty, plus a full year sleep trial.
For more information about DreamCloud Sleep, please visit dreamcloudsleep.com
About Pajama Program
Pajama Program, a national 501(c)(3) nonprofit organization, promotes and supports a comforting bedtime routine for children affected by instability to help them thrive: good nights are good days. We reach children in every state by providing new pajamas and new books to them through our more than 4,000 community partners, including shelters, foster-care agencies, Head Start, and Title I schools. Locally, we invite children to visit our Reading Centers in New York City and Atlanta, where they share connections with caring volunteers. Pajama Program was founded in 2001 and has delivered 6 million good nights for good days to children affected by instability.
For more information on how to get involved with Pajama Program, visit www.pajamaprogram.org
SOURCE DreamCloud Sleep