Colgate is marking 25 years of their ‘Bright Smiles, Bright Futures’ initiative to provide product, free dental care and education to children in underserved communities with a campaign called ’25 Days of Smiles’. In addition to product donation to the Kids in Need Foundation, a Twitter hashtag campaign that unlocks a $1 donation to KINF and in-store purchase-triggered donation at Walgreens.
Colgate is marking this special milestone by kicking off ‘25 Days of Smiles’, a multifaceted celebration with Hall of Fame professional athlete and television personality Laila Ali. Together, Colgate and Ali will address two common learning barriers for school children: poor oral health and lack of school supplies.
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