Campaign: Fondue for the Kids
Company: The Melting Pot
Nonprofit Partner: St. Jude Children’s Research Hospital
Launch Date: October 29, 2011[/box]
Continuing a long-standing partnership with St. Jude Children’s Hospital that has generated more than $6 million since 2003, The Melting Pot Restaurants will again provide an opportunity for consumers to donate when paying the check. Donations can also be made online.
Certainly The Melting Pot merits our respect for it’s long term dedication to this worthy organization and significant money raised. We hope that the visibility of this campaign’s online presence increases when the campaign officially begins and that the restaurant chain can infuse some of the brand’s fun into its cause efforts.