As we enter into this holiday season, all of us at Engage for Good would like to wish you and yours much joy and hopefully some much-deserved down time!
For your holiday enjoyment…
This week, David (the “Commodore of Cause”) made a special appearance on the Cause Talk Radio podcast to chat about the rebrand from Cause Marketing Forum to Engage for Good, applying for the Halo Awards, the 2017 conference and much more. Tune in! He also penned a new Forbes post on some fascinating research by Global Strategy Group: New Data Shows It’s Smart To Align Business And Social Missions.
Over on the blog, Catalist’s Brittany Hill shares a high level overview of their hot-off-the-presses research looking into three different generations and their giving preferences in her guest post, How Your Constituents Are Dictating The Cause and Commerce Conversation in 2017.
We were interested to read this week that Airbnb now offers social impact experiences to its traveling consumer. Check out how they’re partnering with local nonprofits to make these experiences a reality and spreading awareness (and raising funds) for some important causes. Also, the NFL will allow teams to move away from supporting only the breast cancer and select their own cancer cause. Learn how and when they’re rolling out this significant change. There are also some impressive end-of-year results from Kmart, Planet Fitness, ANN INC. and more in our resources section – check those out here.
Enjoy this time with family and friends and we’ll look forward to continuing the conversation next year!