Live Earth, Live Earth, numerous media and marketing partners and the Alliance for Climate Protection
On July 7, 2007, Live Earth held the largest global entertainment event in history, staging simultaneous concerts in New York, London, Sydney, Tokyo, Shanghai, Rio de Janeiro, Johannesburg and Hamburg, as well as special broadcast events in Antarctica, Kyoto and Washington, DC. Partnered with Al Gore and his Alliance for Climate Protection, Live Earth’s 24 hours of music across seven continents delivered a worldwide call to action to solve climate change and provided individuals with the solutions necessary to answer that call. The day featured more than 150 musical acts – a mix of legendary artists like The Police, Genesis and Madonna with the latest headliners. Through TV, radio and the Internet, the concert reached an estimated two billion people.