The Goodwill Sale, Bon-Ton Stores and Goodwill Industries
This heavily advertised promotion matches Bon-Ton stores with Goodwill agencies in 22 states. In exchange for donations of gently used clothing and household items, consumers receive 20%-off coupons for use in participating stores. In 2006, sales at Bon-Ton stores far exceeded those in the previous year; for Goodwill, more than 5 million pounds of donations were collected generating more than $7 million to support job training and career services.