Target received the Cause Marketing Golden Halo Award for its history of undertaking and sticking with innovative campaigns. Among the Minneapolis-based retailer’s notable programs:
- Take Charge of Education, a credit card program that has raised $139 million-plus for more than 100,000 K-12 schools since 1997.
- Target House, a home away from home for patient families at St. Jude Children’s Research Hospital.
- Start Something, a program developed with the Tiger Woods Foundation to help children improve self-esteem and set life goals.
- Local Giving, a policy of empowering store leaders to give to and work with hometown organizations.