Campaign: InCircle Event
Company: Neiman Marcus
Nonprofit Partner: Feeding America
Launch Date: December 6, 2011
[/box]Campaign Description:
Neiman Marcus is hitting up its best customers for donations to Feeding America December 6-10 in an exclusive cause campaign. Via their InCircle card holder program, the retailer is offering a $50 gift card for every $25 donation made to the nonprofit in stores as part of a larger bonus-point campaign.
Our Take:
It's hard to imagine any devoted Neiman Marcus shopper passing up this offer around the holidays from their favorite retailer. We're curious to know if the full donation gets funneled to Feeding America and whether there are any campaign maximums.
[…] To reward good customers, Neiman Marcus is offering members of its InCircle loyalty program a $50 gift card if they make a $25 donation to Feeding America. […]