With so much happening at any given time, where should you focus your efforts in 2018?
It’s perhaps the most critical question to answer as you’re gearing up for a new calendar year and it’s precisely the question we ask a panel of top agency experts in this exciting recorded webinar.
Panelists include ACTIO’s Scott Beaudoin, Catalist’s Maureen Carlson, Cone Communication’s Alison DaSilva, Edelman’s Anne Erhard, For Momentum’s Mollye Rhea, Matchfire’s Chris Noble, PUBLIC Inc.’s Phil Haid and a BONUS, 20-minute recorded trend update from Carol Cone, founder of Carol Cone on Purpose.
If you attend just one webinar this year, make it this one!
Here are just a few of the topics covered:
- Corporate activism in a tumultuous political environment
- The rise of Generation Z
- Consumer engagement in hard conversations
- Brand gaffes
- Influencers and content creators
- The role of data in corporate partnerships
- Natural and man-made crises
- Experiential and scaled retail
